How Much Would It Cost You to Advertise on Blogs?
Advertising costs money, even online where the cost of
promoting a brand can set you back by a few hundred
dollars to a few thousand. John Chows blog, for
example, one of the most popular blogs currently
active, sells 125 x 125 sidebar ad spots at $500 a
month. The same ad placement will cost around $1,500
with Copyblogger. If youre wondering how much it
would cost you to advertise on blogs, consider the
following:
Traffic and popularity Blogs thrive on the number of
traffic that visits their sites and on the subsequent
popularity this generates. This is also a major
consideration for advertisers. More traffic simply
means better exposure. Targeted traffic means youll
be selling to more people who are likely to buy.
Between a blog that has only 50,000 page views and
another that has 100,000, who would you choose? The
latter obviously offers a wider market and more
potential buyers.
The mille matters. Traffic or the number of page views
a blog page re
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